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petrapersonally — Target Style

Behind the Scenes: Pixi 'Beauty Basics' Tutorial for Target

Behind the Scenes Target Style

Today I wanted to share with you some behind-the-scenes material from the first in a three part series of exciting new Pixi video tutorials for Target! Here's where the magic all begins, the makeup table... And a shot of the set & some of the fabulous crew. We got SO much done in one day. A big thank you to the team - you know who you are! Here's a shot of the finished look - fresh, clean & glowing! The look is entitled "Beauty Basics", and it really is just that - it features some of our core products...

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NY Fashion Week 2013

Behind the Scenes Target Style

  I'm so excited to show you some behind-the-scenes material from New York Fashion Week!   We had our lovely Pixi team doing makeup for an exclusive event (still top secret - more details to come soon ), and it turned out amazing!     NONSTOP NAILS!   Find Nail Colour at: http://www.pixibeauty.com/makeup/nail-polish   All of the models LOVED our new Nail Colour in Deepest Dahlia - it's deep & sultry but softer than black. Perfect for fall & winter!     MAKEUP TABLE MAGIC!   Every makeup lover's dream - tables full of product! With dozens of models to...

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Pixi Backstage - Cat Eye

Behind the Scenes Target Style Tips & Tricks

  The signature cat eye look - iconic, timeless, flirty, always stunning.     Nobody wears this look better than Sophia Loren, the lady who was famous for the look and did her eyes herself - no makeup artist needed!     We recently did this look for a shoot & show – it's always on trend and is easy to achieve at home with a few of the right tools!   We were going for: piercing cat eyes, flawless skin, a hint of orchid pink on the apples of the cheeks and nearly naked lips.   Here is what...

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Pixi Backstage – Embellished Eye

Behind the Scenes Target Style

  Today I want to share with you the second look that we created for the Target commercial / style show & event!     The models were all wearing chic basics, but with a touch of embellishment - I wanted to enhance this by doing a clean, simple face with a burst of glitter on the lids. This made for a look that lit up the models' faces, lit up the cameras, and lit up the show!   Find Lid Last Shadow Pen at: http://www.pixibeauty.com/lid-last-shadow-pen-2661 Find Succulent Lip Twin in Vanilla Light at: http://www.pixibeauty.com/succulent-lip-twin   The look is easy...

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Target Style Fall 2013 Trend - Bold Lip

Target Style

    I got so excited when I was asked to design 3 looks for Target's commercial / style show & event!   Here is how I always start planning a look: I cut out photos of the style I want to achieve / things I've saved / textures that inspire me and put a moodboard together on how it could look and what Pixi products to use.   Then I do some good old fashioned face painting on our Pixi face chart to see how it all could come together.     For this strong lip look, I (and...

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Behind the Scenes: Pixi ‘Smoky Eye’ Tutorial for Target

Behind the Scenes Target Style

You may remember our recent post on the first of three Pixi tutorials that we did for Target: http://www.pixibeauty.com/petrapersonally/behind-the-scenes-pixi-beauty-basics-tutorial-for-target/    We love doing these tutorials - so much fun on the set!     Today I’d like to show you the next in the series - a subtle smoky eye with a twist on our gorgeous Brazilian model, Gabriella!     Top tip: to "pop" brown or hazel eyes, go olive! I kept this look really simple, using the following:     Lid&Line - This 3-in-1 smoky eye creator contains liner, shadow, and smudger all in one convenient wand. The...

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Blue Hues for Target Spring 2014

Colour Inspiration Target Style

Blue Hues for Target Spring 2014

  Today I wanted to share some on-the-set exclusives from my latest Target shoot!     Shot in L.A. on a grey day, the campaign is all about gorgeous aquas & blues – such perfect hues to jump into Spring!       Whenever I do a shoot, I make sure to take all of the Pixi essentials with me, along with some key makeup artist tools – cotton swabs, eyelash curlers, and spoolie brushes are always in high demand!       I spy new Pixi brushes! I usually carry around 50-60 different brushes in my artistry kit at...

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Peter Pilotto for Target!

Target Style

Peter Pilotto for Target!

    Winter has been very cold & intense for so many of us this year - I don’t know about you, but I am personally SO excited to get into Spring!   And just in time, amazing designer Peter Pilotto has launched his super-cheerful & bright collection in Target! Just look at the commercial – my Winter blues are gone in an instant!     There are so many cute pieces in the collection, but I especially love the dresses. The one below is so fun and features one of my absolute favorite shades this Spring - yellow!  ...

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